Guudmarka tananka
Expression of Interest (EOI) for provision of Mass media /Broadcast Media (TV & Radio) EOI/12/2026 Introduction and Background Windle International Somalia (WISOM), through its e-WINS Project co-funded by the European Union, is dedicated to advancing the economic empowerment of women-led small businesses in Jubaland. The project adopts a strategic and holistic approach aimed at strengthening the resilience of women entrepreneurs, enhancing their capacity to access economic opportunities, and elevating their visibility within the broader socio-economic landscape. Through targeted interventions, the project not only supports women in overcoming structural barriers but also amplifies their voices by showcasing their achievements, challenges, and innovations. Mass media outreach particularly through radio and television serves as a central pillar of this strategy, enabling the project to reach wide and diverse audiences and to influence public perceptions about women’s economic roles. To ensure inclusive and broad-based public engagement, the e-WINS project seeks to partner with qualified Broadcast Media outlets (both TV and Radio). These partnerships will facilitate the rollout of a comprehensive, multi-platform awareness campaign designed to reach women and community members in both rural and urban settings. By leveraging the extensive reach and credibility of mass media, the collaboration aims to highlight the critical contributions of women entrepreneurs to local economies, promote positive narratives around gender equality, and stimulate constructive public dialogue on shifting discriminatory norms. The campaign will serve as a platform for storytelling, education, and advocacy promoting women’s leadership, encouraging community support for women-led enterprises, and fostering a more enabling environment for women’s participation in economic development. Ultimately, this initiative aims not only to inform the public but also to catalyse long-term behavioural and societal change that supports inclusive growth and sustainable development across Somalia. 2. Purpose of the Consultancy The purpose of this advert is to engage qualified mass media partners who will collaborate closely with Windle to design, produce, and disseminate a comprehensive and wide-reaching media awareness campaign. This partnership will capitalize on the technical expertise, reach, and infrastructure of broadcast media to amplify women’s voices, challenge entrenched gender stereotypes, and promote greater opportunities for women’s economic empowerment.
Eligible media company are invited to submit their application using this link https://forms.gle/vUYCv7PxAipZNQEY7 on or before 28th October 2026. Windle International Somalia selection processes reflect our commitment to equal opportunity, and we encourage all qualified companies to submit their application. If you be selected will be asked to complete and sign our code of conduct and Protection from Sexual Harassment, Exploitation and Abuse, and Child Safeguarding Policy.
Apply here https://eur02.safelinks.protection.outlook.com/?url=https%3A%2F%2Fforms.gle%2FvUYCv7PxAipZNQEY7&data=05%7C02%7Ckhalifkobane%40windle.org%7C5247f4a68e844ad3e04e08df196dc027%7C3888ec9827af4a8ababb6b081776135d%7C0%7C0%7C639257631342224346%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=oE%2BgANPdoBr1Zh5Byjyf%2F1iOMy%2Fo96ZdHNKYLEpslXg%3D&reserved=0
Su'aalaha iyo wax-ka-beddelka
Su'aalaha ku saabsan tanankan u dir ururka bixiyay, adigoo isticmaalaya xogta xiriirka ee ku qoran ogeysiiskooda rasmiga ah. Wax-ka-beddel ama lifaaq kasta waxaa daabaca ururka laftiisa.
Sida loo gudbiyo
Codsiyada waxaa lagu gudbiyaa si elektaroonik ah bogga rasmiga ah ee iibsiga ee ururka bixiyay, ka hor taariikhda iyo wakhtiga xidhmida. Codsiyada soo daaha ah lama aqbali doono. Isticmaal badhanka “Ku dir Bogga Rasmiga ah” ee kor ku yaal, oo ku xus tixraaca ku qoran ogeysiiska rasmiga ah ee ururka bixiyay.